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Consulting

Strategic Solutions for Sustainable Revenue Growth

At Association Revenue Solutions (ARS), we understand that a nonprofit's tax status isn't a business model. Relying solely on member dues is unsustainable; non-dues revenue is essential for long-term vitality. ARS specializes in solving the revenue growth challenges faced by nonprofit associations.

A Non-Profit is a Tax Status – NOT a Business Model

We focus on the issues contributing to your organization's revenue stall, designing fresh approaches to increase existing revenue centers and launch new ones.

Our systematic consulting process helps you:
  • Introduce New Corporate Partnership Programs

  • Overhaul Exhibit & Sponsor Sales

  • Identify & Value Existing Assets

  • Optimize Membership Processes

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Our Systematic Consulting Approach

Professional team discussing event planning and sponsorship sales strategies for associations.

Comprehensive Organizational Review

We begin with a detailed analysis of your current revenue streams, member base, suppliers, sponsors, affiliates, and competitors. This includes assessing your corporate partnership, sponsorship, exhibit, and advertising sales processes, along with engaging key stakeholders, members, and internal staff.

ARS team members collaborating in a meeting, discussing strategic consulting for nonprofit revenue growth.

In-depth Industry Analysis

Our team conducts a thorough review of competing organizations, comparing business models, pricing, income sources (dues, products, sponsorships), and market positioning to identify opportunities.

 

Professional team discussing event planning and sponsorship sales strategies for associations.

Custom Recommendations & Implementation

We then present our findings, offering custom recommendations based on empirical data and feedback. This includes new scenarios for pricing or infrastructure and specific, actionable implementation and marketing recommendations to maximize your association's potential.

Non-Dues Revenue

Maximizing Your Event's Financial Impact

Beyond membership dues, your events hold immense untapped revenue potential. ARS helps nonprofits like yours identify, develop, and optimize new and existing non-dues revenue streams, transforming your events into powerful financial drivers.

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We'll guide you through critical questions to boost your event's income:
 
  • Valuing Your Offerings: What is the true worth of your event programs, sponsorships, and advertising opportunities to potential partners?
     

  • Launching New Programs: How can you introduce fresh, revenue-generating event components or experiences?
     

  • Revitalizing Existing Programs: What strategies will reignite interest and investment in your current event offerings?
     

  • Optimizing Your Marketing: Does your marketing effectively position your events to attract non-dues revenue sources?

Through our expert coaching, you'll gain clear guidelines on what funders and sponsors seek, and how your event content and experiences can help them achieve their goals. We'll show you how to:
  • Package for Profit: Develop compelling bundles for ads, exhibits, sponsorships, and mixed media sales to maximize income.
     

  • Structure for Success: Implement robust fulfillment processes with clear accountability and reporting, ensuring sponsors see their return on investment (ROI).
     

  • Balance Mission & Money: Effectively navigate the balance between your mission-centric goals and revenue demands.
     

  • Build Strong Partnerships: Understand the tangible, platform, and intangible benefits that drive successful corporate partnerships.

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With ARS, you'll learn to efficiently attract and retain the revenue sources essential for your events' continued growth and success.

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